These bonuses often include free bets, deposit matches, and cashback incentives, making them highly attractive for new players. Our guide reviews the best platforms for marine-i online betting UK in 2025, covering key features, generous bonuses, and what makes each site unique. In order to cater for the majority of bettors, no matter their favourite sport or event, new UK betting sites must ensure to offer the most diverse range of betting markets possible. This will mean covering a wide selection of sports from across the world, with hundreds of markets from the most popular to the most obscure. New betting sites are often known for providing something new (obviously?) and exciting to punters across the country.
- Betting apps offer enhanced performance and graphics, along with some mobile-exclusive features.
- The bet365 marketing team serves up a stunning offer for new players, but there’s also a list of recurring deals aimed at driving repeat business.
- Always ensure that you only register with a bookmaker regulated by the UK Gambling Commission – these are the only ones permitted to take bets from UK-based customers.
- Star Sports covers both rugby union and rugby league, ensuring comprehensive rugby betting options across popular competitions.
🌟 Best for New Bettors
It’s in-play service is also comprehensive, with a good range of live markets. Most bookies now offer some kind of bet builder tool or in-play betting, but the best ones go way beyond that, providing cash out functions on a variety of sports or letting you live stream an event. Firstly, all legitimate online betting platforms will have a license issued by a reputable gambling authority such as the UKGC. This license ensures that the sites adhere to strict legal requirements, including fair play, player safety and security, and a commitment to responsible gambling. One of the longest-operating betting brands in the country, Betfred provides a straightforward platform that maintains a traditional bookmaker feel, all while keeping up with the latest trends. It is home to a wide range of betting bonuses for both new and existing bettors, helping them maximise their time at the site.
HighBet have been steadily building out their accumulator offers and now have an excellent selection, offering acca insurance on several sports and profit boosts. But it’s taken until now for Virgin Bet to find its betting niche and stand out as one of the top bookmakers when it comes to free bet offers. TalkSPORT BET produce special sign up offers for the majority of big boxing fights when they come around, while bettors can also get boosted odds on fights via the Lucky Dip tool. TalkSPORT BET also offer more bet boosts on the big PPV events.
Unibet, SBK, Coral, Ladbrokes and LiveScore Bet were not far behind. For an -in-depth review of the best sign-up offers, you can read our article here. Another crucial feature of any bookmaker is offering competitive odds which Unibet do for all sports, most notably horse racing and football. BoyleSports is one of Ireland’s largest independent bookmakers and they have extended their solid reputation into the UK. They are extremely well-rounded with a focus on football, horse racing and the greyhound racing offering competitive odds and a wide range of markets. Watching a live stream and betting on in-play markets is a superb way to make gambling more enjoyable.
New UK customers might also be offered the chance to place a bet at extremely high odds after signing up with any of the UK bookmakers. For example, if Man City is a heavy favourite to win a Premier League game, you might be able to bet £1 at boosted odds of 30/1 on them winning the match. If you think they will win the game with ease, you can essentially earn yourself a £30 profit. Your winnings will take the form of free bet credit and must be played through once before you can withdraw.
Another wildly popular sport to bet on in the UK, cricket is also fully embedded into the British culture. You’ll find all kinds of cricket odds and markets at hassle-free betting sites catering to events like The Ashes and The Cricket World Cup. The same applies to T2Os, One Day Internationals, The Hundred, and County Championships. You can claim a wide range of free bets and other promotions at top online bookmakers. Together with new customer sign-up offers, there are some excellent existing customer promos you should know about. Finding the perfect betting site for your needs is easier when know what you want.
Bet £20, Get £20 in Free Bets + up to 15% daily profit boost
Puntit have daily horse racing boosts on both singles and pre-built multiples, while they offer money back as a free bet if your selection loses any chance of victory at the start of a race. While it is useful to read these reviews to get a better picture of betting sites, some need to be treated with caution as they can relate to gambling losses out of the control of the online bookmaker. We utilise our industry expertise to evaluate betting sites, favouring bookmakers that lay out their terms and conditions in plain English and have a proven track record of resolving customer issues. There’s similar insurance available for accumulator bets too, part of a decent package of offers for existing customers, which include a rare greyhounds free bets promotion. Some betting sites make it easy to navigate from one market to the next, although this job is easy on the excellent Ladbrokes betting app.
Best betting site by bet features
Mogobet likes to place the emphasis on speed when offering football betting. You can deposit funds, pick teams, and place bets in seconds with all of this translating perfectly to their live betting offerings. Betano customers benefit from a wide range of football betting options.
In addition to selecting the winner, there are many different prop bets to focus on, such as method of victory, round betting, bet builders, and even significant strikes landed. Better known for their live sports data platform, LiveScore are a go-to for sports fans to keep their eye on the current sporting fixtures. Lesser-known is their betting site which is excellent and one of the more underrated sportsbooks in our opinion. Overall, their platform delivers one of the finest user experiences among UK bookmakers, bolstered by superior banking services and an intuitive design.
Our team of specialists has seen it all, and they are ready to share their knowledge with you on the best betting sites and the most useful betting tools they supply. The Stakers team appreciate the fact that it can be challenging to decide on where to choose your next betting platform, which is why we have created our own expert security team. The UK betting scene is full of bookmakers and gaming platforms with sportsbook options, and each is slightly different from the next. Our goal is to lead you to the best betting sites for your specific budget and strategy. Read on as we provide all the latest information from our ongoing analysis of the UK betting environment. Many of the established bookmakers such as Bet365, Betfred, William Hill and BetVictor are all great choices when it comes to football betting.
With a strong focus on user safety and a broad range of sports markets, Magic Red is making waves as one of the best betting sites for UK players looking for a fresh, reliable option in the betting world. Ladbrokes stands out as one of the top bookmakers for UK bettors who appreciate a classic, trusted brand combined with modern, cutting-edge features. Whether you’re a football fanatic or a casual bettor, Ladbrokes delivers an all-encompassing betting experience. Bally Casino is a strong contender among the newer betting sites in the UK. With its clean design, solid sports coverage and user-friendly platform, it’s well-suited for punters who want a fresh and functional alternative to traditional UK bookmakers. It’s a trustworthy, UK-focused bookmaker with a rich heritage and modern betting features.
Betano is a top online betting platform that stands out for many reasons. For starters, it is one of the best sportsbooks for football betting thanks to its top competitive odds, range of betting options, and partnership with Aston Villa. In addition to the range of football markets, bettors can also find a large selection of other betting markets, including horse racing, entertainment, and virtual sports. The bonus inspection team at Stakers is comprised of seasoned betting experts from every part of the betting and wider gambling industry.